Google Social Search Option

Google has started recently Social Search option but we look up Google, MSN, live is giving this kind of option in diff. format from so many times but none of them has achieved remarkable success as of now.. Yahoo is trying to complete his product portfolio by offering such a type of product from the day of inspection of Internet but he has not received any success as of now…. In fact we can say all companies who are on the edge of bell shape curve in utilization of his resources are doing good for nothings because these kind of efforts are giving very slightly improvement in their business.. do you s think people will say wow ! by getting this kind of products.... it’s not possible with any things which is available in this word, for e.g. we have got so many things from nature to eat but we are using very few of them but it doesn't mean nature is not perfect..Nature is 100% perfect and everyone in this world is enjoying it.. so I think a company who wanted to lead Internet industry need to work on basic first apart from doing such a non noticeable exercise. .. These days Internet Industry is seeking for a new revaluation.. The kind of revaluation which was bring by hotmail in e-mailing business... Like companies can give free internet usages under their umbrella name where they can show advertisement, in fact the way ISP are cutting down their prices to get the privileges in the Industry Company can pay the same from their pocket and can increase their advertising rate so that company’s browser will became internet for the internet users (for e.g. Positioning of internet = IE, Chrome). I think at saturation level these kinds of bold steps are always successful instead of wasting shareholders valuable money in such a waste full exercise. We have life example Yahoo has shut down so many products like Documents and all because he is not able to monitories them in a proper manner. If still they will start doing these kind of work a day people will say them bye…. No one from us can tell us the exact reason behind success of google or failure of yahoo search..or why Microsoft is still able to touch google success in search business..If I summarized it I can say from the day one Internet is ruled by consumers and consumer is giving the privilege to those products which is new and keep giving some things new on daily bases, so if the companies wanted to in cash this they have to do take such a steps which has some things have more new then any other player.I know for many of the people it looks like a joke but it’s not impractical things but a sound preparation is required here to meet the ROI and can monitories it properly.